THE FUTURE OF PUBLIC RELATIONS STARTS HERE.
Good PR Is Not A Compromise. It's Strategy Executed By A Team With Zero Tolerance For Tradition and Yesterday's Trends.
FOUNDER & CEO
Lindsay is known for her bold, results-driven approach to public relations and consistently pushes boundaries with headline-worthy creative PR campaigns. Backed by over 15 years of experience, she is an industry-recognized leader in media relations, crisis communications, and strategic public relations.
She began her career in Toronto with a global PR firm before moving in-house for internationally acclaimed food, beverage, and hospitality brands. Lindsay has built award-winning PR campaigns for Marriott Hotels, Hyatt Hotels, Molson Coors Canada, Cathay Pacific, Tourism Australia, Visa, Frito Lay, and Etihad Airways.
Lindsay continues to lead strategic PR, media relations strategy, crisis communications and issues management for food and beverage, wine and spirits, hospitality and lifestyle brands in Canada and the US. She has earned recognition for her work with McDonald’s USA, Hard Rock Cafe, Restoration Hardware, UberEATS, Habit Burger, Fogo de Chão and more.
Featured in several industry publications, Lindsay is a regular guest panelist, speaker, podcaster, contributor and PR expert in Scottsdale, NYC and Toronto. She is recognized by the Public Relations Society of America as a leader in crisis communications, positive brand positioning and brand reputation. Lindsay is also a founding member of the Agency Alliance Network.
ROBIN LOPEZ
DIRECTOR OF EVENTS
Robin is always three steps ahead — engineering media and experiential events that turn rooms into headlines.
Robin brings 15+ years of experience across public relations, sales, and experiential marketing within the hospitality, food, beverage, wine, and luxury goods spaces where margins are tight and attention is earned.
She’s a proven operator behind high-impact brand moments, leading campaigns and large-scale events for powerhouse names like Moët Hennessy, Diageo, Breakthru Beverage Group, and Matagrano Wine & Tap Systems. From California to Arizona, she’s built market presence that sticks.
Her edge lives at the intersection of brand positioning, go-to-market strategy, experiential marketing, and marquee events. She doesn’t just produce moments — she commands visibility, drives velocity, and sustains momentum long after the party is over.
ALEXIA HILL
PR ACCOUNT DIRECTOR
Alexia Hill didn’t join Slayer PR to play it safe. She joined to win.
Alexia has become a driving force behind some of our most visible Food & Beverage, Lifestyle, Retail, Consumer, and Luxury Brand accounts. Based in New York City, she operates where culture moves fast — and she moves faster.
Before Slayer, Alexia sharpened her PR edge across the fashion and lifestyle circuit — supporting Arizona Fashion Week and Luxe and City while collaborating with Sunlight Social, Resale Therapy, and 303 Magazine. Alexia played a critical role handling PR for Denver Fashion Week and E- Squared Marketing. She secured local and top-tier media across competitive markets and helped elevate nationally recognized events including Los Angeles Fashion Week and New York Fashion Week.
A creative at heart and a strategist by training, Alexia is also the founder of Obscura, where she reports on lifestyle and fashion trends shaping the industry. She understands both sides of the media table — and that perspective is power.
ALAINA KIRKPATRICK
PR ACCOUNT MANAGER
Alaina Kirkpatrick is not your traditional PR practitioner — and that’s exactly the point.
With over a decade of public relations experience at top PR agencies, Alaina represented nationally recognized brands across beauty, fashion, hospitality, and consumer sectors. She’s executed celebrity-driven launches, influencer campaigns, large-scale restaurant openings, and re-brands, landing press in Tier-1 media outlets including Maxim, Forbes, Vogue, Esquire and more.
At Slayer, Alaina leads PR for food & beverage, restaurant, and hospitality brands with zero tolerance for mediocrity. She builds strong brand narratives, creates the story and uses her strong media relationships to secure earned press. Her roster of clients included Pureology, Shiseido, Olive Garden, Bombay Sapphire Gin, Grey Goose Vodka and more.
Her edge? She knows how to translate brand vision into coverage that converts — balancing creativity with discipline and instinct with data.